With AI-generated designs on the rise, an intriguing project from designer Marco Simonetti of RAL7000STUDIO has now been circulating around the internet. For the thought experiment, Simonetti envisions a Jacquemus x Nike (NYSE:NKE +1.00%) “Courchevel” popup space that naturally fits into the natural landscape featuring an “unpretentious and relaxed ambiance.”
Set in the Courchevel slopes, the members-only Jacquemus x Nike club is intended to offer skiers exclusive access to limited collaborative items that have been handpicked by specialists. Housed in dream-like spaces with snow-capped surroundings peeking through the windows is a range of apparel, accessories, shoes, watches, and jewelry. Stretching the imagination are highlights including elastic ski masks, high-waisted ski salopettes, snowboard boots, cozy moccasins, puffer duffels, X-Wing pilot-esque helmets, and knitted sunglasses.
Take a closer look at the conceptual Jacquemus x Nike renders below.
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